Double Takes: Turner Duckworth : Simplistic Genius


David Turner and Bruce Duckworth of Turner Duckworth have already made quite a name for themselves. The two-continental firm is responsible for such branding as Amazon and Coca-Cola. Recently, they did work for Waitrose, the UK branch of supermarkets who notably have a Royal Warrant to supply groceries to the Queen and Queen Mother. I love the simplicity of their packaging. It looks clean and healthy, two things I definitely think are key when buying food.

(Found via Graphic-Exchange)